Óscar Vela

Óscar Vela is a strategic leader with over 30 years’ experience in the F&B sector. He joined Areas in 2009 after a successful career leading top companies in the industry, bringing his extensive expertise to drive the company’s growth.

Since joining Areas, Óscar has led a transformative change, strengthening its leadership in Spain, Portugal and France while accelerating global expansion, particularly in the USA. Under his leadership, the company has achieved remarkable growth over the past decade. Now, he is focused on further expanding its footprint as Areas enters a new stage of development.

As Global CEO, Óscar has prioritised operational excellence, diversification and innovation while maintaining a strong commitment to sustainability and the wellbeing of people and the planet. His entrepreneurial vision has been a key driver of Areas’ continued success.

Today, Areas is a leading global player in the F&B and travel retail market, with revenues surpassing €2.1 billion. The company operates in 11 countries across Europe and the Americas, managing over 2,000 locations and employing a team of 20,000 professionals.